The prediction model of the demand of the book market in China from the quantitative angle is established,and the total demand of the books for years from 2002 to 2004 is predicted.The effects of the gross domestic product,household consumption,price and population on the demand of books are also analyzed.In the end,it is summarized that the acceleration of the development of Chinese book industry,the refinement of the books,the innovation of the advertisement,the series of the structure and the steady increase of the price will become the remarkable characteristics of the book market.
